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Uppercase Magazine entry

Ellen Morse surface pattern design of white plumeria hawaii inspired florals

January 16, 2023 //  by ellen//  Leave a Comment

Uppercase Magazine is having a call for entry for their 5th surface pattern design guide. They will select 100 designers to feature in their upcoming guide. I thought I’d give it a try so today I gathered a bunch of my pattern designs. I tried to narrow down 9 that showcased my best work, while still relating to each other in style and color. This was harder than I thought, but art directing your own work in a pretty crucial skill that I’m still trying to master. Ironically I worked as an art director in the past at various agencies, and it was easier to art direct other’s work.

Nonethless, I still haven’t decided what to submit. I’ve attached 3 different boards. It helps me to step away from them for a bit and reassess.

I know I am definitely going to keep the holiday bell ornament since it’s not only one of my favorites, but I know the importance of having holiday in your portfolio. I am toying with recoloring one of my Christmas tree patterns to match these palettes, but not sure I have the time.

I am also going to keep my tropical bird pattern since it’s different than just florals. The holiday stars and polka dots might also be a welcome relief from a floral pattern. I have designed some of my patterns using Adobe Illustrator and some I used Procreate. They both create a different look and feel, I think my style comes through in both. I also think the color palettes keep it cohesive.

A lot of these pieces are inspired by my travel to tropical locations the past year. I don’t have any new travel plans in place so for now I’m going to just have to channel the vibe of the tropics through these pieces!

Ellen Morse Pattern DesignEllen Morse Pattern Design

Here’s what I came up with for my final entry. I made a few small changes to a couple of the patterns backgrounds. Overall, was this the best choice? After a while you need to make a decision and go for it! Wish me luck!

design submission by Ellen Morse to Uppercase magazine

Category: Illustration, Illustrations on Products, surface pattern design, The business of freelance designTag: design contest, Surface Pattern Design, uppercase, uppercase magazine, uppercase magazine surface pattern design guide

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email: ellen@ellenmorseoriginals.com

text/voice: 716.697.1854

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