Creating distinctive branding with original illustrations, hand lettering and surface pattern design
It’s time for a brand design when:
- Your brand isn’t memorable and looks like all of your competitors
- Your brand is inconsistent and lacks a cohesive style
- Your brand just doesn’t feel like you, or what you envision for your business
I deliver hand-crafted branding that doesn’t look like everyone else
I dive deep to understand your business, strategize and build a cohesive look and feel customized for your business and your audience. It will be impossible for your brand to look the same as everyone else’s when you have hand crafted illustrations, patterns and hand lettering (that’s not created by AI)
I make this process fun — not complicated!
You want a brand you can be proud of, that really showcases your business.
- When you feel good about your brand, it stands out and is authentically “you”.
- When your brand feels uniquely “you” and accurately reflects your business, it gives you the confidence to present your business the way you really see it! Confidence leads to more sales and more clients.
You put everything into your business and now it’s time to make sure your identity reflects that.
Maybe you had to DIY when you first created your branding (understandable — we all start somewhere) or maybe your collateral is mismatched and doesn’t feel cohesive. However you got to this point, now is the moment to ensure you create the brand that truly makes your business shine. I’m here to help!
Bonus: I’m friendly and easy to work with.
FAQ’s
How in depth do you go with research?
I dig into the WHO, WHAT and WHY of your business. You need to be clear on what it is you do, who you serve and how you do it.
How much time will you need from me?
I strive to build an open relationship with my clients. Initially we will meet so I can learn all about your business and needs. This is a collaborative process but I will be respectful of your time. Communication between us will be key to a successful outcome.
What if I already like my logo and don’t need a whole redesign?
I can work with your existing branding and implement it throughout other collateral materials. Sometimes a brand just needs a slight refresh. Each case is different, let’s chat to see if we are a good fit.
I know how to use Canva. Why can’t I just do this myself?
Canva is a template based program that shares designs with 4 million other users, since the designs are shared they are not unique to you.
Your logo cannot be trademarked on Canva, you need a designer to make sure your design is unique and you can protect your Intellectual property. Using Canva to design your brand undervalues it since it’s not custom.
That being said, I do understand Canva’s ease of use and convenience. I provide my clients with custom designed templates in Canva, if you wish, once your brand identity is finalized. Canva should be thought of as the finishing touch in the design process.
Do all branding projects get a style guide?
Yes! A style guide is essential for you and your team to ensure your branding voice is consistent throughout all of your marketing materials. It is also an excellent resource for you to provide to other companies or contractors you work with to make sure they understand your brand.
How long does this process take?
While timelines depend upon various factors, a full rebranding project generally takes about 4-6 weeks